Tents and Marquees

marquees-pavillion-3Event Tents, such as wedding tents are for when you want to make a fantastic outdoor scene. They are generally structures installed at a location for a period of time.

Why A Tent?
Commercial Tents are used as protection from the sun, rain or a gathering place. They can make a stunning and creative atmosphere for any event.

Tent Rentals
Tents can be rented or leased for a day, a weekend, weeks, months, etc. For one or two day events, the Tents are usually installed a few days before the event, depending on scheduling and weather, and remain until a few days after the event. Many rentals are quoted for the entire week, allowing for time to set up and design the interior and exterior. Some Tents are built for exceedingly long-term events and have been installed and remain installed for years.

What Kind of Tent Should I Rent?
Tent rental companies come in all sizes – from small-sized companies with just a few Tents to exceedingly large-sized companies – carrying dozens of several sizes and styles of Tents. Some general rental companies rent from tent rental companies to accommodate their client’s needs.

You may know you want to use a standard Tent for your event, or your event planner may already have in mind to use a Tent. You have options! There are lots of other spectacular
structures and Tent styles out there. Some are unique and make a statement of their own. Ask the rental company you’re working with for a list of the type styles they have on hand.

Usually, the varying types of Tents available in most companies are (the names vary depending of the company):

Folding Tents Easy and fast to use and always in demand. Very popular, because usually is the less expensive tent. Fast, flexible, cost effective and long lasting.

They are used by:

  • Corporate brands across most industries
  • Government & Council buyers
  • SME business marketers
  • Franchisees
  • Agricultural exhibitors
  • Emergency services & community groups
  • Folding Tents create brand exposure opportunities.
  • You can reach your audience at the right time, in the right place with the right message.

Inflatable Tents An exciting and fun alternative Tent. Easy & fast to set up. Be sure they have removable printed roof because in that way you can share the investment with other licences.

What Size Tent Will I Need?

The size of Tent depends on a few factors:

1. The number of guests you expect
2. Layout or seating arrangements or the style of event:

* Reception with what type of tables?
* Speaker engagement with what type of seating?
* Will you need a dance floor?
* Will you need display areas for your products?

If you are interested in a Tent, you can expect to need about 2,000 – 2,500 square feet for 200-seated guests. That could mean a 40 x 60 size Tent (Always ask the Tent rental vendor directly and they’ll give you the best dataabout the size of Tent you’ll need).

Therefore, the key rule is; know what you are going to use your tent for. The choice of tents is incredible, almost on par with the choice of cars that you can buy.

So if you need a tent for the family BBQ, for example, your needs are fairly fundamental
and your budget may be low. Look for cheap tents that offers a waterproof Polyester roof and a good warranty for under $600.

If you need a tent for a school or sports club you will need a diverse range of sizes, and colours. Most plain colour Tents s range between $995- $2900. If you are keen to promote yourself, you can have your names printed for around $150-$300. Printing logos usually cost a little more.

In the last 5 years, portable Tents have become important to businesses for their marketing. The key need for these buyers is a prominent and exact reproduction of their logo. Sign written or printed Tents can be as boring as a website address or they can be a design masterpiece.

Remember, if it is for commercial purposes, the aim is to build recognition of your company with your printed Tent. Printed corporate Tents range in price from $1500- $4000. Good ones will really catch your eye.

Once you have decided on what sort of buyer you are and how you are going to use your Tents, a good Tents company will offer you a choice of frames, a warranty of between 3-5 years and help with formulating the printing-if you need it.

For more information about tents, contact Extreme Marquees. We have a range of cheap tents, for all sorts of home and business applications.

New Zealand’s Top Holiday Cities

New Zealand has a splendid array of amazing landscapes. Like huge mountain ranges, endless coastlines, dense rainforests, deep fiords, snow capped mountains and steaming volcanoes. These panoramic wonders have all made New Zealand an inspired destination for all kinds of holidays.

Awesome travel packages and holiday specials are available on quality accommodation in modern city hotels and luxurious wilderness lodges at slashed prices. Among the top holiday cities in New Zealand, Queenstown, Christchurch and Auckland would definitely be there. Travel Online is a outstanding online specialist travel operator and provides fantastic tourist services for New Zealand. Travel Online provides an instant quote and booking service for accommodation in cities right across the country.

Queenstown
The international resort town of Queenstown is situated on the shoreline of Wakatipu Lake. This beautiful region is among the most scenic locations on the globe. Throughout the year adventurous and exciting sports like jet boating, bungy jumping, and white water rafting take place. This town is the epicentre of the entire world’s bungy jumping activities too. With the advent of winter, the town gets transformed to an alpine wonderland with snowboarders and skiers from all corners of the world assembling at the annual Winter Festival.

There is constant demand for Queenstown Accommodation all round the year and Travel Online offers a select group of hotels best suited for New Zealand holidays. 1, 2, 3 or 4 bedroom apartments, with cutting-edge facilities, gyms, spas and fantastic views are available at various holiday retreats across the city. Bigger apartments with more bedrooms, tennis courts, private jetties and fitness centres are also available at a higher price. Luxury complexes with studio rooms in the vicinity of cafes, bars, and restaurants are also found in Travel Online’ Queenstown Accommodation selection.

Christchurch
When choosing a place to stay in Christchurch look for hotels that give views over the astounding Victoria Square, across the transfixing Avon River or towards the epochal Anglican Cathedral. Situated on New Zealand’s South Island, this cosmopolitan city is always abuzz with colourful festivals, shopping spots, theaters and art galleries. Hotels overlooking Victoria Square provide visitors with an insight in to the city’s English history.

Individuals staying in the vicinity of the Christchurch Cathedral will find hotel rooms with a Manhattan-style feel. Tradition and elegance are everywhere in these hotels along with a keen eye on service excellence. Luxurious bedrooms with full-fledged kitchen facilities are common, along with hi-tech conference facilities, resort-like leisure features like spas, saunas, gyms, and swimming pools. Many of these hotels provided by Travel Online are located in the vicinity of the Technology Park, the International Antarctic Centre, and the airport. Travelers who want to stay away from the hustle and bustle of the cosmopolitan life will find suitable accommodation in the splendidcountryside surrounding the city.

Auckland
Auckland, also known as the City of Sails, is located in between 2 harbors and has more boats per person than anywhere on the planet. Within minutes a person has the choice of sailing away on yachts to isolated nearby islands, living the sweet life in the casino, surfing at lots of beaches or tasting the exotic wines at local vineyards. Hotels come in stylish and comfortable studios, and spacious executive / marina suites. Travel Online caters to the tastes of corporate and business tourists and can beat any price seen on Auckland accommodation advertised. Auckland harbor is wonderful, and is seen perfectly from atop Sky City and the surrounding accommodation.

Affordable and comfortable apartments are available for casual tourists, equipped with kitchens, laundries, and balconies to provide a fantastic holidaying experience. Visitors to Auckland adore visiting the Antarctic Encounter, which showcases the only penguins present in the sub-Antarctic region. More encounters include cage-bereft shark dives, scuba expeditions and snorkel safaris. New Zealand is waiting.

Travel Online has a wide range of Queenstown accommodation close to all the snow action and cosmopolitan Christchurch accommodation surrounded by all that theatre and art. For holidays in and around the water, Auckland accommodation is as good as anywhere in the world.

Repairing Flooded Carpet: A cheap job is a good job right? Wrong….

Don’t let an unprofessional 24 hour carpet cleaner try to repair your water damaged carpets. These are the things you should be wary of:

Overcharging. An unprofessional water restoration technician may fill the job up with superfluous steps. E.g. using dehumidification for the water damaged carpets isn’t always necessary.

Not having the correct equipment. They may borrow equipment from hire companies for the carpet. This is ok to do, but a professional water damage cleaner will own all their equipment to provide a speedy response and hopefully a better value job.

Does not have a proper moisture metre. If they don’t have the choice moisture meter, they won’t be able to know if the carpet is dry enough. This enhances the danger of future mould. Removal of the mould may be required.

They are not Specialised. There are many “Carpet Cleaners” in this industry who do water damage repair work on the “side.” i.e. they don’t deal with this type of repair every day. Be aware of them. Fixing a carpet is an art. Taking carpet off the gripper strips then reinstalling them must be taken on by a professional, otherwise they can be damaged irrepairably.

You might be thinking, how do I pick a good Flood Restoration professional? Below I have set out some pointers to look for when hunting around for a carpet flood damage business:

How large is their Yellow Pages ad: This can be an indication as to how much work they do already. A full-size Yellow Pages advertisement can cost upwards of $50 000. If they have got a large ad, you can at least have some indication that they are established.

Where do they show up in Google? The higher their rank in Google, the more webpage views there are for the business.

What Qualifications do they have? The foundational qualification required is a IICRC qualification about Applied Structural Drying and Water Damage Restoration.

Do Insurance companies hire them for carpet damage jobs? This is a very good indicator. If insurance companies hire them, the business is likely to be good at their skill. Insurance companies will tend to use the providers that give them the top value for money.

What Equipment do they have? They should own about 100 Air movers. If they possess this many, this could show they have been established for a good time. We took 8 years to acquire that many wet carpet drying air movers.

What kind of commitment can you get with them by calling on the phone? See if you can pin them down to a rate for water extraction, water removal and initial inspection. If they don’t give you a rate for this only, you know they are not willing to serve you, so go elsewhere.

Response Time – Our Water Damage Brisbane-based business is committed to a 59 minute response time for a water damage emergency. The job needs to be attended to ASAP. Mould can develop after a 24 hour period.

If you focus on these tips you are sure to locate a Flood Damage Restoration business who can get the job done right.

If you have carpet water damage Brisbane, call us for flooded wet carpet drying. Brisbane storm season is approaching and you may need storm damage carpet cleaning. Brisbane and surrounding areas serviced.

Podiatry as a Career in Australia

As a practicing podiatrist in Brisbane, Australia, I am frequently asked by clients if podiatry would be a good career for a school leaver to consider . There are many things to recommend a career in podiatry including:

  • You can be self employed: This is a opportunity that is increasingly being denied to other health care providers such as optometrists and even GPs . Big Business controls a lot of health practices. Consider how often you see an independent optometrist these days – can they compete on price with the multinational chains?
  • Legal Issues: In Australia (unlike the USA where things are very different), podiatrists very, very rarely face litigation . The nature of podiatry practice does not lend itself to accidentally harming one’s patients. Also, you never have to give your patients the bad news that their condition will be terminal.
  • Working Hours: Emergency call outs are very unlikely. This is a desirable fact for those among us who like their sleep uninterrupted.
  • Financial Reward: Whilst it is true that podiatry doesn’t pay as well as being a medical practitioner or dentist , the salary is generally commensurate with other allied health providers.
  • Instant Gratification: One of the most rewarding aspects of working as podiatrist is the instant gratification! People come in with pain and leave happy. You will consult on a plethora of bite-sized jobs each day, many with a cure you can provide immediately. From someone that has worked with unanimously grumpy customers in a past career, believe me when I tell you, it makes the day much less stressful when people leave you smiling.
  • Philanthropy: Podiatry will allow you plenty of opportunity to help relieve the suffering of your fellow human beings.
  • Self – Determination: Podiatryallows a professional the power to determine their own course of action for the benefit of their patients. This is unlike a career in nursing for example where one acts under the instruction of a doctor.
  • Clear Job roles: The only people who can hold themselves out to be a podiatrist are those with a podiatry degree . The clear roles that this demarcates relieves the requirement to find your ‘niche’ after university – as someone with a more generic Bachelor of Science degree might need to do.
  • Got the urge to travel? There are many places around the world that do not make their own podiatrists including Tasmania, the Northern Territory, all of Asia and all of the Middle East. If you want to work around the the world, Australian podiatrists can gain employment in any Commonwealth country and are particularly in demand in Singapore, Egypt, United Arab Emirates and other far flung fields.
  • Variety: In any given day, a podiatrist will see a great range of complaints. There may be an ingrown toenail or two, an excruciating corn, a sporting injury, some sacroiliac pain and at least a couple of painful arches . The primary skill required in being a good podiatrist is to bea good problem solver. Each patient is an individual with a unique condition requiring a well considered solution.

How do you train as a podiatrist ?

To qualify as a podiatrist requires six Australian Universities:

  • Curtin University
  • La Trobe University
  • Charles Sturt University
  • Queensland University of Technology
  • University of South Australia
  • University of Western Sydney.

Last year, the entry score for the QUT was OP 8.

Stephanie Cosgrove graduated as a podiatrist from QUT in 1990 and with a Master’s degree in Applied Science (Podiatry) in 1996. Since 1991, she has worked in private practice as a Podiatrist Brisbane. She received three university prizes during her studies, including the award for excellence in design and manufacture of orthotics. Brisbane has been the site of her private practice since 1991 which has grown to four locations and eleven staff. If you want to Walk Without Pain consider a visit to Brisbane’s most innovative podiatry practice today. Call for an appointment now on 1300 A1 Feet.

Eight Steps to Great Web Design

Take control of getting your site produced by a developer and know the process it will save you money and get you a site that actually works the intended purpose!

1. Comprehending your business and how you are currently established in your market.
In order to create a site that truly meets your requirements; you first need to have a full knowledge of your business including your products, and/or services and more importantly their market position. You then have to acknowledge how you want to explain your business and what it offers in 7 seconds or less. Sounds impossible? Well that is the average time that a user will consider the point “is this site I searched for?”.

2. Budget and estimation
Have a budget in mind and don’t be afraid to let the developers know what it is. In saying this: BE REALISTIC, $500 will never see a great web site created, nor will they be anything left in the bank to market it.

3. The creative process
Be furnished with example sites and more importantly the elements of the site you like so they can accomplish an understanding of what you would like to see on your site and also what you find frustrating about other sites. This will build a good profile and realise not only what type of site to construct for you but your tolerance to colours, animations, layouts etc. for your requirements which will allow for fast development. The more interaction and information you allow them in the beginning the more time you will save everybody in the long run by achieving what you want 1st time round. Check with the designers on how many rounds of changes come with the contract, most will allow for a total conceptual redesign only once and 2 rounds of changes after that.

4. Production and Content
After the home page design is created, the developers will more than likely acquire the general layout of this concept and then create the inner page template. It is this template that will be replicated for most of your pages for your site.
Provide your content in a pre-proofed word processed document; don’t get too creative with the document fonts etc. as these will not be kept when the content is copied into the code of the site. It is suggested that you do use bolding, underlining, headings and sub heading though ,as these highlights are transferred into the site and are very important later on in not only getting the point across to the reader but for Search Engine Optimisation.
One last tip for content; present a decent amount of content but formulate it in a way that a reader may acquire a summary of what you are trying to infer across in the 1st couple of paragraphs and an image or to. The rest of the paragraphs that get into finer details ARE FOR GOOGLE !

5. Development Programming and CMS
If your website contains Content Managed Areas (CMS) or has any other dynamic sections the developers will wrap your design around a content management program such as Joomla or Drupal or they may have a custom built system. Make sure that you get to see how the CMS system works on another site they have developed or an example site they may have. You need to know that you can utilize and know the system when your site is complete.

6. Testing and training
We work closely with the developers to test your site especially if there are any CMS or special programs that have been made for you. You can guarantee if it is has just been written for you then it will not work 100% first time round. This is a where things can get ugly in the process you must understand the way the program operates and test it as if you were normal website user. If it doesn’t make sense to you, chances are it won’t make sense to your audience. Make sure you test your website on more than just your browser, try to test it on Internet Explorer, Firefox and Safari. All of these browsers are available to download on the internet for free!

7. Launch – going live
When the developers are ready to bring your site live make sure you have finished the above testing step until you are certain that this website is the best representation of your business / product it can be. Remember even though you can change things after going live it is still a poor reflection on your business if there are spelling mistakes or broken images when you launch.

8. Marketing
There is little point in having a website if nobody visits it, make sure as part of you contract you have considered search engine optimisation and or search engine marketing as part of your website build. This is the absolute most important factor of the whole process. If you are the only one looking at your site then you are in trouble.

Remember Search Engine Optimisation is about 30% Onsite (getting your site correct for Search Engine to index correctly) and 70% Promotion. Any developer who tells you otherwise hasn’t been in the industry too long.

For more information about web design Brisbane, contact Web Site Blue. Our web designers understand marketing as well as design.

Tips to Creating a New Business Logo

A logo is a central step to creating a business. It is the face of your business. And like your face represents the tone of your business, indicates the service and displays the professionalism or lack there of.

People spend a lot of money on the creation of their logo and walk away with no artwork files. Then a couple months down the track when they need to put signage on their new building they cannot track the design studio down that created the original logo for them and so incur costs to have it recreated. This is needless and may cause difficulties when trying to recreate the logo exactly as done originally.

We have created some basic tips you for to think about when creating a logo. Hopefully these will help you from experiencing any future difficulties.

Tip 1
First things first – you need to decide if you would like your logo to have an accompanying icon. It is hinted that if your service or product name is not in your business name then perhaps an icon will assist in conveying a clear message across to your target audience.

An icon can add an extra element to your branding in that you could use the icon on its own on collateral where perhaps you are looking for a more illustrative finish without losing recognition.

A excellent example of this is the well-known and executed Fedex logo.

Tip 2
Colour can be an essential decision as it not only could influence the output costs but can also margin your output use. Consider the end result and what you will be assigning your branding onto in the future. Make sure your designer is aware of this as they should design accordingly.

Tip 3
Ensure you get a back up disk of your logo as a master file and make certain that it includes all the files needed for the different printing formats.

Creative software updates frequently and some programmes become obsolete. Assure you have a copy of your logo as a PDF – with the text converted to curves.

Tip 4
Using images in your logo is not very easy to regulate. For example it is troublesome to reverse into black and white. Images also have limitations when it comes to size – they can only be reproduced to a certain size before they start pixilation.

Tip 5
Using gradients in your logo is not recommended. This too can have limitations when it comes to output for ie: gradients are hard to reproduce when embroidering fabrics.

Tip 6
Make certain sure the font is legible. Some logos need to be reproduced on small pieces of collateral ie: post stamps. It is important that in this case the text is
readable

Tip 7
Ensure that you collect a copy of your logo in CMYK high resolution 300 dpi (for printing use) and RGB 72 dpi(for web use).

Tip 8
It is important to have a style guide of your logo. It will clearly show you how to use your logo so it looks exactly the same every time it is reproduced. This allows you to keep your corporate image consistent.

Tip 9
Make sure that you get a letter from the design studio declaring that you own the copyright to your logo.

If you follow these tips then not only will you acquire a well-designed logo but you will also own the artwork. And when it comes to reproducing your collateral you will be doing it the most cost effective way.

For logo design Brisbane and web design Brisbane, contact graphic design Brisbane today for a free two hour consultation.

How to Create a Style Guide

How many times have you mailed business cards to print and received yet another version of your corporate colour? Ever been frantic to see your advert in the latest newspaper and then spotted that the crucial tag line is nowhere to be found or your logo has been squashed.

There is only one way to prevent this from happening and that is to use a style guide. Not only will a style guide aid you steer the reproduction of your logo – it will also help you strengthen your brand recognition – which many argue is one of the strongest selling tools.

We have placed the below steps together for you as a starting point.

Step 1 : Define the audience for your Style Guide. Is this for staff to work in-house or is this for suppliers and contractors to refer to?

Step 2 : Mark what your output uses are. This is important because you will want different logos and file formats for example, black and white publication adverts in comparison to vehicle graphics.

Step 3 : Define the tone for the copy and content required. For example you may needcopy rules for printed content and then copy rules for website content.

Content rules cover all punctuation rules and how to refer to the business and team.

Step 4 : Insure you layout all the design templates so it is clear how and where the logo and branding sits on all the different pieces of collateral that may be repeated.

Step 5 : Make sure to include any contributing logos or logos of business that are associated with you. It’s also important that you deliver a copy of the layout to these companies to guarantee they accept the layout of their logo as they too may have their own Style Guide and hierarchy layout rules.

Step 6 : Make certain that grammar, spelling and contact details are correct.

Step 7 : Insure that when suppliers are using the Style Guide they understand~know~discern~apprehend} that a proof needs to be dispatched~sent~mailed~commissioned}to you to be affirmed as correct.

Get your Style Guide finished and as established as possible. Then have it saved in an email friendly file format and have a couple printed. Once this is done we strongly advise a training session – whereby your design studio comes in and trains your staff on how to put to work the Style Guide and most importantly your brand.

For graphic design Brisbane, logo design Brisbane and web design Brisbane, contact Bydaughters today. We help your brand build business.

Projectors: LCD Verses DLP (The downfall of DLP technology)

The common question heard when acquiring a new projector for the home, office, or classroom is: should I take an LCD projector or a DLP projector? LCD, which stands for ‘liquid crystal device’ and DLP, short for ‘digital light processing’ are the two most popular projector imaging technologies. With so many company brands and different types available, it can be confusing for the buyer to decide between both technologies. The simple fact of the matter is that LCD projectors provide far better image quality and colour accuracy. The article below tells you why DLP projectors struggle with creating a comparable level of image quality.

Visualise a set of blinds in your home on your bedroom window. By pulling a rod you can turn the shutters open or closed, depending on whether you want to let light in or not. Such is exactly how an LCD projector behaves. Each pixel functions like its own shutter on a set of blinds to either allow light through or to block it. DLP on the other hand is made up of millions of microscopic mirrors or ‘pixel elements’ as the professionals like to call them. Each pixel element functions to either reflect light or block it.

How the light source is processed from the point when the projector turns on to when the picture reaches your screen is vitally important in regard to image quality, brightness and colour accuracy. LCD projectors process white light from the lamp by dividing it into red, blue and green components, by three mirrors which send the coloured light to 3 stand alone LCD panels. The 3 LCD panels make the elements of the image by turning each pixel on and off. The pixels are then simultaneously processed in a glass prism to deliver the projector image. An important point to realise about LCD projectors is that all three colours are directed onto your projector screen all at the same time. The way a DLP projector runs is totally different and even the produced image looks is not the same. With DLP, white light from the lamp is projected through a spinning colour wheel with transparent red, blue and green segments, at speeds up to 11,000 rpm/s. This way of creating an image creates a sequence of red, blue and green light. The millions of micro mirrors as mentioned above reflect the coloured light on the pixels to form the image elements. The elements of the image are sent in sequence on the screen, one colour at a time. The viewer’s vision will then put together each coloured element of the image into a single total image. With LCD projectors, all colours are available all the time to offer top brightness and great colour accuracy. In DLP, just one colour is available at once, resulting in lower colour brightness and accuracy. Some DLP designers have added a white segment for the colour wheel to improve brightness generally, but this goes and degrades colour accuracy.

I see in forums all the time that DLP provides a higher contrast ratio and as such must be superior quality. For those who are unaware, the contrast ratio is a measure of a display system defined as the ratio of the luminance of the brightest white to that of the darkest black that the projector is capable of. DLP projectors do provide high contrast specifications compared to the majority of LCD projectors. Initially, this can seem to be a plus, however, in truth, the true black level is determined by the ambient light in the room while the projector is being used. Do not be tricked by contrast specifications on websites and in brochures.

When the content you are trying to project includes moving images, DLP projection technology also creates image errors, or ‘artifacts’. The most typical artifact that a DLP projector creates with moving images is colour break up. Colour break up is inherent in DLP systems because moving images change position between the time red, blue and green colours are pulled up. LCD projectors do not have this problem because every colour is delivered at the same time. DLP designers have created 3DLP solutions using 3 chips to solve the colour break up error, but the price tag of these projectors make them hardly practical for the majority of businesses and consumers.

Another differentiation between LCD and DLP is how they balance for the refractive qualities of light. Think back to high school science, and recall how various colours of light refract varied amounts when shone through the same lens. The downside with DLP projectors is that they utilise the one same panel with the same lens to project Red, Blue and Green. All 3 colours are different and refract light at different levels. Most of the time with a DLP projector, an extra yellow colour will come through above and some blue will come up below something as simple as a straight black line. During manufacturing LCD projectors can be fixed to reduce these effects on the projected image, because each colour is refracted on isolated LCD panels.

The sole actual buy point (excluding price) with deciding on a DLP projector is its smaller size and weight. However, this is only relevant in regard to transporting the device and cannot be traded off against the image superiority of LCD projectors. If overall picture quality is crucial to you, then the choice is a no-brainer. Go with an LCD projector! LCD projectors will definitely produce bright, colourful images with fewer image mistakes. If you wish to know more about LCD technology in more detail, have a look at this tremendous resource website: Explore 3LCD. If you have any persisting questions, jump onto Projector Central and send me an email.

Jonathan King is the sales and marketing manager for Projector Central, Australia’s top online retailer for projectors. Brisbane-based, Projector Central has served Australia for 15 years. For data projectors in Brisbane and Interactive Whiteboards, contact Projector Central today.

Yachting and Yacht Clubs

As the Dutch rose to dominance in sea power during the 17th century, the early yacht became a leisure craft used initially by royalty and later by the burghers for the canals and the protected and unprotected waters of the Low Countries. Racing was incidental, arising as private challenges. English yachting started with King Charles II of England during his exile in the Low Countries. On his return to the English royalty in 1660, the city of Amsterdam gave him a 20-metre (66-foot) pleasure boat with a beam (maximum width) of 5.6 m (18 feet), which he named Mary. Charles and his brother James, the duke of York (James II, reigned 1685–88), ordered for more yachts and in 1662 raced two of them from the Thames, from Greenwich, to Gravesend, and returning, on a £100 punt. Yachting rose as classy with the wealthy and royalty, but after that time the fashion did not last.

The first yacht group in the British Isles, the Water Club, was instigated at about 1720 at Cork, Ire., as a cruising and unofficial coast guard group, and had much naval panoply and rigour. The closest thing to racing was the “chase,” when the “fleet” pursued an imaginary enemy. The club went on, largely as a social club, until 1765, and in 1828, when conglomerating with other organisations, it became known as the Cork Yacht Club (later the Royal Cork Yacht Club).

Yacht racing was first seen in some organized fashion on the Thames about the mid-18th century. The duke of Cumberland founded the Cumberland Fleet for Thames racing in 1775. When George IV rose to monarchy in 1820, it was known as the Fleet to His Majesty’s Coronation Sailing Society. The Thames Yacht Club seceded with a racing argument, to become the Royal Thames Yacht Club in 1830. The first English yacht association had been initiated at Cowes on the Isle of Wight in 1815, and royal sponsorship made the Solent – the strait between the mainland and the Isle of Wight – the continuing site of British yacht racing. The association at Cowes became the Royal Yachting Club, likewise at the ascension of George IV. Every member was required to have boats of at least 20 tons (20,321 kg). Sailing tests for large bids were held, and the club life was wonderful. It came to be that the Royal Yachting Club boats increased in size to over 350 tons.

In North America, yachting began with the Dutch in New York in the 17th century and continued when the English took power. Sailing was mostly for leisure and found its apogee in George Crowinshield’s Cleopatra’s Barge (1815), which traveled on the Mediterranean Sea and set a standard of luxury and elegance for the later yachts in the area from the late 19th century. The first persisting American yacht organisation, the Detroit Boat Club, was formed in 1839. In 1844, John C. Stevens instigated the New York Yacht Club while on board his schooner Gimcrack.

Kinds of sailboats
The Early sailing yachts took the style of such naval craft as brigantines, schooners, and cutters from the 17th century until the second half of the 19th century. The design of bigger yachts was originally greatly put upon by the success of America, which was drawn by George Steers for a group headed by John C. Stevens, and it was the boat for which the America’s Cup (q.v.) had its namesake after its success at Cowes in 1851. Early yachts were not designed and manufactured in a contemporary sense, with merely a model for an outline. Not until the latter half of the 19th century did what was labeled naval architecture come into action. Not until the 1920s did the use of the science of aerodynamics do for the design of sails and rigging what such science had earlier done for hulls.

Because nearly all sailboats had to be individually custom-built, there was a need for handicapping boats before the one-design class boats were built. Hence, a rating rule was decreed, which is found in the International Rule, adopted in 1906 and edited in 1919. In modern times, one of the fastest flourishing areas in the field of sailing is that of one-design class boats. All boats in a one-design class are built to single dimensions in length, beam, sail area, and other areas (for an example of a two-person sailboat, see illustration). Racing for these boats can be held on an even par with no handicapping necessary. A perfect example is the generic International America’s Cup Class adopted for racers in the 1992 America’s Cup race.

As long as yachting was an activity largely for the nobility and the wealthy, expense was no problem, and the size of boats grew, in both length and weight. The promotion and popularity of smaller craft occurred in the second half of the 19th century from the sailing of the Englishmen R.T. McMullen, a stockbroker, and E.F. Knight, a barrister and journalist. A voyage around the world (1895–98) sailed single-handedly by the naturalized American captain Joshua Slocum in the 11.3-metre Spray made plain the value of less sizeable yachts. Following this in the 20th century, for the larger part after World War II, smaller racing and pleasure craft became more common, down to the dinghy, a popular training boat, of 3.7 m. In the late 20th century, yachts of less than 3 m were setting sail single-handedly across the Atlantic Ocean.

Kinds of power yachts
Post the decade 1840–50, in which steam began to emulate sail power in commercial vessels, the steam engine, and later the internal-combustion engine, were employed increasingly in personal vessels. Sizeable power yachts were furthered to a high standard, and long-distance travel became a favourite activity of the wealthy. The earliest power yachts were paddle-wheel boats; those then made way to boats powered by the completely submerged screw or propeller kind of propulsion. Like naval and merchant craft, auxiliaries carrying both sail and power were the yacht standard for a number of years. By the latter half of the 20th century, many yachts were still auxiliaries, but the large part were exclusively power yachts containing gasoline or diesel engines.

From the last decade of the 19th century there was a rise in the design of more sizeable steam yachts. In particular among these was the Mayflower (1897) of 2,690 tons, containing triple-expansion engines, twin screws, and a compartmented iron hull, and was operated by a crew of more than 150. The Mayflower, bought by the United States Navy in 1898, was the official yacht of the president of the United States until 1929 and gave active service in World War II.

As larger and more reliable internal-combustion engines were developed, many large yachts started using them for power. The creation of the diesel engine, with heavy oil for fuel, progressed in World War I. During the decade following that, large power-yacht manufacture grew, hitting a climax in the Orion (1930) at 3,097 tons. In that time the biggest auxiliary yacht constructed was the four-masted, steel, barque-rigged Sea Cloud (1931) of 2,323 tons.

The manufacture of larger power craft fell away after 1932, and the style after that was toward smaller, less expensive yachts. After World War II, a lot of small naval vessels were sold to private owners for conversion to yachts. At the late 20th century, yachting had become a internationally loved competition enjoyed by thousands of yachtsmen personally sailing and keeping their own small pleasure boats. The amount of craft and owners has increased steadily, not only in the traditional locations along the seacoasts but also on inland waterways and lakes.

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Proportional, Progressive, and Regressive taxes

Taxes are differentiated by the effect they have on the allocation of income and wealth. A proportional tax is a tax that impinges the same relative liability on all the taxpayers—i.e., where tax liability and income grow in relative scale. A progressive tax is characterized by a higher than proportional increase in the tax onus in regard to the increase in income, and a regressive tax is characterized by a less than proportional growth in the comparable burden. Thus, progressive taxes are thought of as reducing a lack of equality in income distribution, while regressive taxes may have the effect of an increase in these inequalities.

The taxes that are usually regarded as progressive include individual income taxes and estate taxes. Income taxes that are nominally progressive, however, could become less so in the upper-income demographic—in particular if a taxpayer is able to lessen his tax base by declaring deductions or by excluding some particular income aspects from his taxable income. Proportional tax rates that are applied to lower-income demographics could also be more progressive if exemptions of a personal nature are claimed.

Income measured over the period of a given year might not absolutely come up with the most appropriate measure of taxpaying ability. For example, transitory growth in income might be saved, and during temporary declines in income a taxpayer could select to provide for consumption by decreasing savings. Therefore, if taxation is held in comparison with “permanent income,” it should be less regressive (or more progressive) than if held in comparison with annual income.

Sales taxes and excises (save on luxuries) are usually regressive, because the dissemination of personal income consumed or spent for a specific good decreases as the amount of personal income is raised. Poll taxes (also termed head taxes), levied as a set amount per capita, clearly are regressive.

It is hard to classify corporate income taxes and taxes on business as progressive, regressive, or proportionate, principally because of a lack of certainty around the ability of businesses to shift their tax expenses (see below Shifting and incidence). This difficulty of determining who bears the tax burden is dependant crucially on whether a national or a subnational (that is, provincial or state) tax is being decided.

In considering the economic effects of taxation, it is important to distinguish between differing points of tax rates. The statutory rates will include those dictated in legislation; generally these are marginal rates, but for some cases they are mean rates. Marginal income tax rates indicate the fraction of incremental income that is demanded by taxation when income rises by one dollar. Hence, if tax burden grows by 45 cents when income increases by one dollar, the marginal tax rate is 45 percent. Income tax statutes generally contain graduated marginal rates—i.e., rates that increase as income increases. Structured analysis of marginal tax rates need to regard provisions as well as the formal statutory rate structure. If, for example, a particular tax credit (reduction in tax) declines by 20 cents for each one-dollar rise in income, the marginal rate is 20 percentage points more than specified within the statutory rates. Since marginal rates specify how after-tax income moves in response to changes in before-tax income, they are the important ones for considering incentive effects of taxation. It is even more complicated to nominate the marginal effective tax rate applicable to income from business and capital, because it may be reliant on such factors as the structure of depreciation allowances, the deductibility of interest, and the provisions for inflation adjustment. A basic economic theorem determines that the marginal effective tax rate in income from capital is nothing under a consumption-based tax.

Average income tax rates signify the percentage of total income that is demanded in taxation. The pattern of average rates is the one that is important for assessing the distributional equity of taxation. Under a progressive income tax the average income tax rate rises with income. Average income tax rates generally grow with income, both because personal allowances are allowed for the taxpayer and dependents and because marginal tax rates are graduated; conversely, preferential treatment of income received predominantly by high-income households could dwarf these effects, allowing regressivity, as shown by average tax rates that decline as income rises.

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