Tents and Marquees

marquees-pavillion-3Event Tents, such as wedding tents are used when you want to make a daring outdoor scene. They are generally structures installed at a location for a period of time.

Why A Tent?
Commercial Tents are used as protection from the sun, rain or a gathering place. They can make a stunning and creative atmosphere for any event.

Tent Rentals
Tents can be rented or leased for a day, a weekend, weeks, months, etc. For one or two day events, the Tents are usually installed a few days before the event, depending on scheduling and weather, and remain until a few days after the event. Many rentals are quoted for the entire week, allowing for time to set up and design the interior and exterior. Some Tents are built for exceedingly long-term events and have been installed and remain installed for years.

What Kind of Tent Should I Rent?
Tent rental companies come in all sizes – from small-sized companies with just a few Tents to exceedingly large-sized companies – carrying dozens of several sizes and styles of Tents. Some general rental companies rent from tent rental companies to accommodate their client’s needs.

You may know you want to use a standard Tent for your event, or your event planner may already have in mind to use a Tent. You have options! There are lots of other spectacular
structures and Tent styles out there. Some are unique and make a statement of their own. Ask the rental company you’re working with for a list of the type styles they have on hand.

Usually, the varying types of Tents available in most companies are (the names vary depending of the company):

Folding Tents Easy and fast to use and always in demand. Very popular, because usually is the less expensive tent. Fast, flexible, cost effective and long lasting.

They are used by:

  • Corporate brands across most industries
  • Government & Council buyers
  • SME business marketers
  • Franchisees
  • Agricultural exhibitors
  • Emergency services & community groups
  • Folding Tents create brand exposure opportunities.
  • You can reach your audience at the right time, in the right place with the right message.

Inflatable Tents An exciting and fun alternative Tent. Easy & fast to set up. Be sure they have removable printed roof because in that way you can share the investment with other licences.

What Size Tent Will I Need?

The size of Tent depends on a few factors:

1. The number of guests you expect
2. Layout or seating arrangements or the style of event:

* Reception with what type of tables?
* Speaker engagement with what type of seating?
* Will you need a dance floor?
* Will you need display areas for your products?

If you are interested in a Tent, you can expect to need about 2,000 – 2,500 square feet for 200-seated guests. That could mean a 40 x 60 size Tent (Always ask the Tent rental vendor directly and they’ll give you the best dataabout the size of Tent you’ll need).

Therefore, the key rule is; know what you are going to use your tent for. The choice of tents is amazing, almost on par with the choice of cars that you can buy.

So if you need a tent for the family BBQ, for example, your needs are fairly rudimentry
and your budget may be tight. Look for cheap tents that offers a waterproof Polyester roof and a decent warranty for under $600.

If you need a tent for a school or sports club you will need a range of sizes, and colours. Most plain colour Tents s range between $995- $2900. If you are keen to advertise yourself, you can have your names printed for around $150-$300. Printing logos usually cost a little more.

In the last 5 years, portable Tents have become important to businesses for their marketing. The key need for these buyers is a prominent and premium reproduction of their logo. Sign written or printed Tents can be as dull as a website address or they can be a design masterpiece.

Remember, if it is for commercial purposes, the aim is to build recognition of your company with your printed Tent. Printed corporate Tents range in price from $1500- $4000. Good ones will really catch your eye.

Once you have decided on what sort of buyer you are and how you are going to use your Tents, a good Tents company will offer you a choice of frames, a warranty of between 3-5 years and help with formulating the printing-if you need it.

For more information about tents, contact Extreme Marquees. We have a range of cheap tents, for all sorts of home and business applications.

New Zealand’s Top Holiday Cities

New Zealand has a brilliant array of astounding landscapes. Like enormous mountain ranges, majestic coastlines, bountiful rainforests, deep fiords, snow capped mountains and steaming volcanoes. These picturesque wonders have all made New Zealand an attractive destination for all kinds of holidays.

Amazing travel packages and holiday specials are available on quality accommodation in modern city hotels and luxurious wilderness lodges at discounted prices. Among the top holiday destinations in New Zealand, Queenstown, Christchurch and Auckland would definitely be there. Travel Online is a celebrated online specialist travel operator and provides astounding tourist services for New Zealand. Travel Online provides an instant quote and booking service for accommodation in cities right across the country.

Queenstown
The international resort town of Queenstown is situated on the shoreline of Wakatipu Lake. This beautiful region is among the most picturesque locations on the globe. Throughout the year adventurous and stimulating sports like jet boating, bungy jumping, and white water rafting take place. This town is the epicentre of the entire world’s bungy jumping activities too. With the advent of winter, the town gets transformed to an alpine wonderland with snowboarders and skiers from all corners of the world assembling at the annual Winter Festival.

There is constant demand for Queenstown Accommodation all round the year and Travel Online offers a select group of hotels best suited for New Zealand holidays. 1, 2, 3 or 4 bedroom apartments, with cutting-edge facilities, gyms, spas and fantastic views are available at various holiday retreats across the city. Bigger apartments with more bedrooms, tennis courts, private jetties and fitness centres are also available at a higher price. Luxury complexes with studio rooms in the vicinity of cafes, bars, and restaurants are also found in Travel Online’ Queenstown Accommodation selection.

Christchurch
When choosing a place to stay in Christchurch look for hotels that give views over the wonderful Victoria Square, across the transfixing Avon River or towards the historic Anglican Cathedral. Situated on New Zealand’s South Island, this cosmopolitan city is always abuzz with colourful festivals, shopping spots, theaters and art galleries. Hotels overlooking Victoria Square provide visitors with an insight in to the city’s English history.

Individuals accommodated in the vicinity of the Christchurch Cathedral will find hotel rooms with a Manhattan-style feel. Tradition and elegance are everywhere in these hotels along with a keen eye on service excellence. Huge bedrooms with full-fledged kitchen facilities are common, along with hi-tech conference facilities, resort-like leisure features like spas, saunas, gyms, and swimming pools. Many of these hotels provided by Travel Online are located in the vicinity of the Technology Park, the International Antarctic Centre, and the airport. Travelers who want to stay away from the hustle and bustle of the cosmopolitan life will find suitable accommodation in the radiantcountryside surrounding the city.

Auckland
Auckland, also known as the City of Sails, is situated in between 2 harbors and has more boats per person than anywhere on the planet. Within minutes a person has the flexibility of sailing away on yachts to isolated nearby islands, living the sweet life in the casino, surfing at winding beaches or tasting the exotic wines at local vineyards. Hotels come in stylish and comfortable studios, and luxurious executive / marina suites. Travel Online caters to the tastes of corporate and business tourists and can beat any price seen on Auckland accommodation advertised. Auckland harbor is majestic, and is seen perfectly from atop Sky City and the surrounding accommodation.

Affordable and comfortable apartments are available for casual tourists, equipped with kitchens, laundries, and balconies to provide a wonderful holidaying experience. Visitors to Auckland love visiting the Antarctic Encounter, which showcases the only penguins present in the sub-Antarctic region. More adventures include cage-bereft shark dives, scuba expeditions and snorkel safaris. New Zealand is waiting.

Travel Online has a wide range of Queenstown accommodation close to all the snow action and cosmopolitan Christchurch accommodation surrounded by all that theatre and art. For holidays in and around the water, Auckland accommodation is as good as anywhere in the world.

Repairing Flooded Carpet: A cheap job is a good job right? Wrong….

Don’t have an inexperienced 24 hour carpet cleaner try to repair your carpets with water damage. These are the things you should be watchful of:

Overcharging. An amateur water restoration technician may fill the job up with unnecessary inclusions. E.g. using dehumidification to dry the water damaged carpets may not be needed.

Correct equipment. They can borrow equipment from hire companies for drying the carpet. This is permissible, but an experienced water damage restorer will possess all their equipment so they can offer a speedy response and hopefully a better value job.

Does not have a proper moisture metre. If they don’t have the right moisture meter, they won’t be able to see if the carpet is fixed. This furthers the problem of mould growth in the future. Removal of the mould would then be required.

If they aren’t specialised. There are a lot of “Carpet Cleaners” in this industry who do restoration repairs on the “side.” i.e. they don’t do this type of work each day. Be careful of them. Repairing a carpet is an art. Taking carpet off the gripper strips then reinstalling them needs to be taken on by a professional, otherwise carpets can be damaged incontrovertibly.

You may be asking, how do I choose a good Flood Restoration techinician? Below I have set out some signifiers to look for when you are calling around for a carpet flood damage business:

The size of their Yellow Pages ad slot: This can indicate how much work they get already. A full-size Yellow Pages ad slot can cost more than $50 000. When they have invested in a larger ad, you have some assurance that they are professionals.

Where do they show up in Google? The higher they rate in Google, the more webpage views there are for their business.

What Qualifications do they have? The base qualification they need is a IICRC qualification of Applied Structural Drying and Water Damage Restoration.

Do Insurance companies hire them for their water damage jobs? This is a top indicator. If insurance companies source them, the business is probably going to be excellent at their work. Insurance companies generally use the providers that give them the better value for their money.

What Equipment do they have? They should at least own 100 Air movers. If they own this many, this shows they have been up and running for a good while. Our business took 8 years to accumulate that many wet carpet drying air movers.

What level of commitment can you get from them on the phone? Try to pin them down to a set rate for water extraction, water removal and initial inspection. If they don’t give you a rate for this in the least, you know they are not willing to serve you, so go elsewhere.

Response Time – Our Water Damage business based in Brisbane operates to a 59 minute response time to water damage emergency. The restoration needs to be responded to ASAP. Mould can come after a 24 hour period.

If you follow these tips you are sure to find a Flood Damage Restoration professional who knows how to do the job right.

If you have carpet water damage Brisbane, call us for flooded wet carpet drying. Brisbane storm season is approaching and you may need storm damage carpet cleaning. Brisbane and surrounding areas serviced.

Podiatry as a Career in Australia

As a practicing podiatrist in Brisbane, Australia, I am often asked by parents if podiatry would be a good career for a school leaver to contemplate . There are many things to recommend a career in podiatry including:

  • You can be self employed: This is a prospect that is increasingly being denied to other health care providers such as optometrists and even GPs . Big Business controls a lot of health practices. Consider how often you see an independent optometrist these days – can they compete on price with the multinational chains?
  • Legal Issues: In Australia (unlike the USA where things are very different), podiatrists very, very rarely get sued . The nature of podiatry practice does not lend itself to accidentally harming one’s patients. Also, you never have to give your clients the bad news that their condition will be terminal.
  • Working Hours: Emergency call outs are very unlikely. This is good news for those among us who like their sleep uninterrupted.
  • Financial Reward: Whilst it is true that podiatry doesn’t pay as well as being a medical practitioner or dentist , the remuneration is generally commensurate with other allied health providers.
  • Instant Gratification: One of the best aspects of a career as a podiatrist is the instant gratification! People come in with pain and leave happy. You will experience a plethora of bite-sized jobs each day, many with a cure you can provide immediately. From someone that has worked with unanimously grumpy customers in a past career, believe me when I tell you, it makes the day much more rewarding when people leave you smiling.
  • Philanthropy: Podiatry will afford you a great deal of opportunity to help eliminate the suffering of your fellow human beings.
  • Self – Determination: Podiatryallows a clinician the power to determine their own course of action for the benefit of their patients. This is unlike a career in nursing for example where one acts under the direction of a doctor.
  • Clear Job roles: The only people who can claim to be a podiatrist are those with a podiatry qualification. The clear roles that this defines relieves the requirement to find your ‘niche’ after university – as someone with a more generic Bachelor of Science degree might need to do.
  • Like to travel? There are many places around the world that do not produce their own podiatrists including Tasmania, the Northern Territory, all of Asia and all of the Middle East. If you want to see the world, Australian podiatrists can be registered in any Commonwealth country and are especially in demand in Singapore, Egypt, United Arab Emirates and other far flung fields.
  • Variety: In any given day, a podiatrist will see a huge range of complaints. There might be an ingrown toenail or two, a debilitating corn, a sports injury, some lower back pain and at least a couple of painful heels . The essence of being a good podiatrist is to be a great problem solver. Every patient is an individual with a unique complaint requiring a well considered solution.

How do you become a qualified as a podiatrist ?

To qualify as a podiatrist which can be studied at available fromsix Australian Universities:

  • Curtin University
  • La Trobe University
  • Charles Sturt University
  • Queensland University of Technology
  • University of South Australia
  • University of Western Sydney.

Last year, the entry score for the QUT was OP 8.

Stephanie Cosgrove graduated as a podiatrist from QUT in 1990 and with a Master’s degree in Applied Science (Podiatry) in 1996. Since 1991, she has worked in private practice as a Podiatrist Brisbane. She received three university prizes during her studies, including the award for excellence in design and manufacture of orthotics. Brisbane has been the site of her private practice since 1991 which has grown to four locations and eleven staff. If you want to Walk Without Pain consider a visit to Brisbane’s most innovative podiatry practice today. Call for an appointment now on 1300 A1 Feet.

Eight Steps to Great Web Design

Take charge of getting your site conceived by a developer and know the process it will save you money and attain you a site that actually works the intended purpose!

1. Knowing your business and how you are currently established in your market.
In order to create a site that truly meets your requirements; you first need to have a full understanding of your business including your products, and/or services and more importantly their market position. You then have to acknowledge how you want to explain your business and what it offers in 7 seconds or less. Sounds impossible? Well that is the average time that a user will consider the point “is this site I searched for?”.

2. Budget and estimation
Have a budget in mind and don’t be afraid to let the developers know what it is. In saying this: BE REALISTIC, $500 will never see a great web site created, nor will they be anything left in the bank to market it.

3. The creative process
Be furnished with example sites and more importantly the elements of the site you like so they can achieve an understanding of what you would like to see on your site and also what you find frustrating about other sites. This will build a good profile and identify not only what type of site to build for you but your tolerance to colours, animations, layouts etc. for your requirements which will allow for fast development. The more interaction and information you give them in the beginning the more time you will save everybody in the long run by becoming what you want 1st time round. Check with the designers on how many rounds of changes come with the contract, most will allow for a total conceptual redesign only once and 2 rounds of changes after that.

4. Production and Content
After the home page design is made, the developers will more than likely collect the general layout of this concept and then formulate the inner page template. It is this template that will be repeated for most of your pages for your site.
Present your content in a pre-proofed word processed document; don’t become too creative with the document fonts etc. as these will not be kept when the content is copied into the code of the site. It is preferred that you do use bolding, underlining, headings and sub heading though ,as these highlights are transferred into the site and are crucial later on in not only establishing with the reader but for Search Engine Optimisation.
One last tip for content; present a decent amount of content but formulate it in a way that a reader may acquire a summary of what you are trying to get across in the 1st couple of paragraphs and an image or to. The rest of the paragraphs that get into finer details ARE FOR GOOGLE !

5. Development Programming and CMS
If your website contains Content Managed Areas (CMS) or has any other dynamic sections the developers will wrap your design around a content management program such as Joomla or Drupal or they may have a custom built system. Make sure that you get to see how the CMS system works on another site they have developed or an example site they may have. You need to know that you can use and know the system when your site is complete.

6. Testing and training
We work closely with the developers to test your site especially if there are any CMS or special programs that have been created for you. You can guarantee if it is has just been written for you then it will not work 100% first time round. This is a where things can get ugly in the process you must understand the way the program works and test it as if you were normal website user. If it doesn’t make sense to you, chances are it won’t make sense to your audience. Make sure you test your website on more than just your browser, try to test it on Internet Explorer, Firefox and Safari. All of these browsers are avialable on the internet for free!

7. Launch – going live
When the developers are ready to make your site live make sure you have finished the above testing step until you are certain that this website is the best representation of your business / product it can be. Remember even though you can change things after going live it is still a poor reflection on your business if there are spelling mistakes or broken images when you launch.

8. Marketing
There is little point in having a website if nobody visits it, make sure as part of you contract you have discussed search engine optimisation and or search engine marketing as part of your website build. This is the absolute most important factor of the whole process. If you are the only one looking at your site then you are in trouble.

Remember Search Engine Optimisation is about 30% Onsite (getting your site correct for Search Engine to index correctly) and 70% Promotion. Any developer who tells you otherwise hasn’t been in the industry too long.

For more information about web design Brisbane, contact Web Site Blue. Our web designers understand marketing as well as design.

Tips to Creating a New Business Logo

A logo is a central step to building a business. It is the face of your business. And like your face represents the tone of your business, gestures the service and demonstrates the professionalism or lack there of.

People spend a lot of money on the formation of their logo and walk away with no artwork files. Then a couple months down the track when they need to put signage on their new building they cannot track the design studio down that formulated the original logo for them and so incur costs to have it redone. This is redundant and may cause complications when trying to recreate the logo exactly as determined originally.

We have created some basic tips you for to think about when creating a logo. Hopefully these will help you from experiencing any future difficulties.

Tip 1
First things first – you need to decide if you would like your logo to have an accompanying icon. It is desired that if your service or product name is not in your business name then perhaps an icon will assist in portraying a clear message across to your target audience.

An icon can add an extra element to your branding in that you could use the icon on its own on collateral where perhaps you are sighting for a more illustrative finish without losing recognition.

A perfect example of this is the well-known and executed Fedex logo.

Tip 2
Colour can be an extremely important decision as it not only could alter the output costs but can also margin your output use. Think about the end result and what you will be assigning your branding onto in the future. Make sure your designer is aware of this as they should design accordingly.

Tip 3
Make certain you get a back up disk of your logo as a master file and ensure that it includes all the files required for the different printing formats.

Creative software updates frequently and some programmes become obsolete. Ensure you have a copy of your logo as a PDF – with the text converted to curves.

Tip 4
Using images in your logo is not very easy to accomplish. For example it is hard to to reverse into black and white. Images also have limitations when it comes to size – they can only be reproduced to a certain size before they start pixilation.

Tip 5
Using gradients in your logo is not recommended. This too can have limitations when it comes to output for ie: gradients are hard to reproduce when embroidering fabrics.

Tip 6
Make certain sure the font is legible. Some logos need to be reproduced on small pieces of collateral ie: post stamps. It is important that in this case the text is
readable

Tip 7
Confirm that you acquire a copy of your logo in CMYK high resolution 300 dpi (for printing use) and RGB 72 dpi(for web use).

Tip 8
It is important to have a style guide of your logo. It will clearly show you how to use your logo so it looks exactly the same every time it is reproduced. This allows you to keep your corporate image consistent.

Tip 9
Make sure that you get a letter from the design studio declaring that you own the copyright to your logo.

If you follow these tips then not only will you accept a well-designed logo but you will also own the artwork. And when it comes to reproducing your collateral you will be doing it the most cost effective way.

For logo design Brisbane and web design Brisbane, contact graphic design Brisbane today for a free two hour consultation.

How to Create a Style Guide

How many times have you dispatched business cards to print and procured yet another version of your corporate colour? Ever been fired up to see your advert in the latest newspaper and then noticed that the crucial tag line is nowhere to be found or your logo has been wrecked.

There is only one way to avoid this from happening and that is to set up a style guide. Not only will a style guide assist you steer the reproduction of your logo – it will also help you bolster your brand recognition – which many argue is one of the strongest selling tools.

We have placed the below steps together for you as a starting point.

Step 1 : Mark the audience for your Style Guide. Is this for staff to use in-house or is this for suppliers and contractors to refer to?

Step 2 : Define what your output uses are. This is important because you will need different logos and file formats for example, black and white publication adverts in comparison to vehicle graphics.

Step 3 : Define the tone for the copy and content required. For example you may needcopy rules for printed content and then copy rules for website content.

Content rules cover all punctuation rules and how to attribute to the business and team.

Step 4 : Confirm you layout all the design templates so it is clear how and where the logo and branding sits on all the different pieces of collateral that may be repeated.

Step 5 : Confirm to include any contributing logos or logos of business that are correlated with you. It’s also important that you issue a copy of the layout to these companies to guarantee they approve the layout of their logo as they too may have their own Style Guide and hierarchy layout rules.

Step 6 : Insure that grammar, spelling and contact details are correct.

Step 7 : Assure that when suppliers are using the Style Guide they understand~know~discern~apprehend} that a proof needs to be dispatched~sent~mailed~commissioned}to you to be validated as correct.

Get your Style Guide completed and as tight as possible. Then have it saved in an email friendly file format and have a couple printed. Once this is done we strongly suggest a training session – whereby your design studio arrives and trains your staff on how to put to work the Style Guide and most importantly your brand.

For graphic design Brisbane, logo design Brisbane and web design Brisbane, contact Bydaughters today. We help your brand build business.

Projectors: LCD Verses DLP (The downfall of DLP technology)

The most typical question customers ask when purchasing a new projector for the home, office, or classroom is: do I take an LCD projector or a DLP projector? LCD, which stands for ‘liquid crystal device’ and DLP, short for ‘digital light processing’ are the two most common projector imaging technologies. With so many brands and types available, it can be difficult for the buyer to pick between both technologies. Ultimately LCD projectors offer better image quality and colour accuracy. The article below will tell you why DLP projectors struggle with reproducing a comparable rate of image quality.

It’s like a set of blinds in your room on your bedroom window. By a twist of a rod you can turn the shutters open or closed, according to if you want to let light in or not. And such is exactly how an LCD projector operates. Each pixel operates like its own shutter on a set of blinds to either allow light through or to block it. DLP on the other hand is created of millions of microscopic mirrors or ‘pixel elements’ as the professionals like to call them. Each pixel element functions to either reflect light or block it.

How the light source is processed from the point at which the projector is turned on to when the content reaches your screen is ultimately significant for image quality, brightness and colour accuracy. LCD projectors process white light from the lamp by separating it into red, blue and green components, by three mirrors which transfer the coloured light to 3 individual LCD panels. The 3 LCD panels form the elements of the image by turning each pixel on and off. The pixels are then combined in a glass prism to form the projector image. An important point to remember about LCD projectors is that all three colours are delivered onto your projector screen all at the same time. The way a DLP projector operates is widely different and even the way an image looks is not the same. With DLP, white light from the lamp is projected through a turning colour wheel with transparent red, blue and green segments, at speeds up to 11,000 rpm/s. This method of forming an image requires a sequence of red, blue and green light. The millions of micro mirrors as mentioned above reflect the coloured light on the pixels to construct the image elements. The elements of the image are sent in sequence on the screen, one colour at a time. The viewer’s vision will then combine each coloured element of the image into a total image. Using LCD projectors, all colours are available all the time to deliver top brightness and great colour accuracy. In DLP, only one colour is available at once, causing lower colour brightness and accuracy. Some DLP designers have put a white segment for the colour wheel to improve general brightness, but this goes and detracts from colour accuracy.

I find in forums all the time that DLP has a higher contrast ratio and as such must be better quality. For those who are uncertain, the contrast ratio is a measure of a display system defined as the ratio of the luminance of the brightest white to that of the darkest black that the projector is capable of. DLP projectors do have high contrast specifications when compared to a majority of LCD projectors. Initially, this appears to be an advantage, however, in reality, the true black level is determined by the ambient light in the room while the projector is being utilised. Do not be fooled by contrast specifications on websites and in brochures.

When the content you want to see has moving images, DLP projection technology also has image imperfections, or ‘artifacts’. The most often seen artifact that a DLP projector displays with moving images is colour break up. Colour break up is to be expected in DLP systems because moving images change between the time red, blue and green colours are pulled up. LCD projectors do not have this disadvantage because all the colours are projected at the same time. DLP developers have developed 3DLP solutions using 3 chips to answer the colour break up artifacts, but the price of these projectors make them not practical for most businesses and consumers.

Another point of difference between LCD and DLP is how they match the balance for the refractive qualities of light. Remember back to high school science, and recall how various colours of light refract various amounts when directed through the same lens. The downfall with DLP projectors is that they have the one same panel with the same lens to project Red, Blue and Green. All 3 colours are obviously not the same and refract light in different ways. Usually with a DLP projector, some yellow colour will be projected above and some blue will appear below an image of something as simple as a single black line. In manufacturing LCD projectors can be adjusted to minimize these effects on the projected image, because each colour is projected on isolated LCD panels.

The only true advantage (excluding price) with taking a DLP projector is its smaller size and weight. However, this is only relevant with regard to portability and needs to be traded off against the image superiority of LCD projectors. If resulting picture quality is vital to you, then the answer is no-brainer. Choose an LCD projector! LCD projectors will constantly create bright, colourful images with fewer image blips. If you desire to know more about LCD technology in more detail, have a look at this spectacular resource website: Explore 3LCD. If you have any persisting questions, go to Projector Central and send me an email.

Jonathan King is the sales and marketing manager of Projector Central, Australia’s top online provider for projectors. Brisbane based, Projector Central has served Australia for 15 years. For data projectors in the Gold Coast and Interactive Whiteboards, contact Projector Central today.

Yachting and Yacht Clubs

As the Dutch came to preeminence in sea power during the 17th century, the initial yacht had been a leisure craft used first by royalty and later by the burghers on the canals and then in the protected and unprotected waters of the Low Countries. Yacht racing was incidental, coming out of private challenges. English yachting began with King Charles II of England during his exile in the Low Countries. On his restoration to the English royalty in 1660, the city of Amsterdam gave him a 20-metre (66-foot) pleasure boat with a beam (maximum width) of 5.6 m (18 feet), which he named Mary. Charles and his brother James, the duke of York (James II, reigned 1685–88), ordered for additional yachts and in 1662 raced two of them from the Thames, from Greenwich, to Gravesend, and returning, on a £100 bet. Yachting became classy with the affluent and nobility, but after that time the trend did not last.

The first yacht club in the British Isles, the Water Club, was formed in about 1720 at Cork, Ire., as a cruising and unofficial coast guard organization, and had great naval panoply and gravity. The closest thing to a race was the “chase,” for which the “fleet” pursued an imagined enemy. The club went on, for the large part as a social club, until 1765, and in 1828, by conglomerating with other clubs, it was known as the Cork Yacht Club (later the Royal Cork Yacht Club).

Yacht racing began in some stipulated fashion on the Thames in the mid-18th century. The duke of Cumberland founded the Cumberland Fleet for Thames racing in 1775. When George IV ascended to the throne in 1820, it came to be known as the Fleet to His Majesty’s Coronation Sailing Society. The Thames Yacht Club seceded after a racing dispute, to become the Royal Thames Yacht Club in 1830. The first English yacht group had been initiated at Cowes on the Isle of Wight in 1815, and royal sponsorship made the Solent – the strait between the mainland and the Isle of Wight – the perpetual location of British yacht racing. The organisation at Cowes became the Royal Yachting Club, also at the ascension of George IV. All members were required to own boats of at least 20 tons (20,321 kg). Sailing tests for large bids were held, and the club life was wonderful. It came to be that the Royal Yachting Club boats increased in size to bigger than 350 tons.

In North America, yachting began with the Dutch in New York in the 17th century and persisted when the English gained dominance. Sailing was largely for fun and reached its apogee in George Crowinshield’s Cleopatra’s Barge (1815), which sailed on the Mediterranean Sea and created a standard of luxury and sophistication for the later yachts in those waters from the late 19th century. The first enduring American yacht club, the Detroit Boat Club, was started in 1839. In 1844, John C. Stevens began the New York Yacht Club while on board his schooner Gimcrack.

Kinds of sailboats
The first sailing yachts took the design of such naval craft as brigantines, schooners, and cutters from the 17th century until the later half of the 19th century. The style of sizeable yachts was initially heavily impacted by the victory of America, which was designed by George Steers for a syndicate started by John C. Stevens, and it was the boat for which the America’s Cup (q.v.) had its namesake after its victory at Cowes in 1851. Early yachts were not designed and crafted in today’s sense, with just a model used. Not until the second half of the 19th century did what was labeled naval architecture come into being. Not until the 1920s did the employment of the science of aerodynamics do for the craft of sails and rigging what such study had previously done for hulls.

Because nearly all sailboats had been individually built, there came a requirement for handicapping boats as this was before the one-design class boats were built. Therefore, a rating rule was written, which resulted in the International Rule, taken on in 1906 and edited in 1919. In modern times, one of the rapidly flourishing areas in sailing is that of one-design class boats. All boats in a one-design class are manufactured to the same dimensions in length, beam, sail area, and other elements (for an example of a two-person sailboat, see illustration). Racing between these boats can be done on an even playing field with no handicapping at all. A prime example is the uniform International America’s Cup Class adopted for racers in the 1992 America’s Cup race.

As long as yachting was an activity mostly for the aristocracy and the affluent, expense was no problem, and the size of boats increased, in both length and weight. The promotion and desire of smaller craft occurred in the latter half of the 19th century out of the sailing of the Englishmen R.T. McMullen, a stockbroker, and E.F. Knight, a barrister and journalist. A voyage around the world (1895–98) captained single-handedly by the naturalized American captain Joshua Slocum in the 11.3-metre Spray proved the hardiness of small boats. Following this in the 20th century, for the larger part after World War II, smaller racing and recreational craft became commonplace, down to the dinghy, a preferred training boat, of 3.7 m. In the late 20th century, boats of less than 3 m were traveled in single-handedly across the Atlantic Ocean.

Kinds of power yachts
After the decade 1840–50, at which point steam was set to take the place of sail power in public boats, the steam engine, and later the internal-combustion engine, were increasingly used in pleasure boats. Sizeable power yachts were progressed to a high degree, and long-distance cruising was a fond occupation of the wealthy. The first power yachts were paddle-wheel boats; those then gave way to yachts powered by the fully submerged screw or propeller sort of propulsion. As well as naval and merchant craft, auxiliaries possessing both sail and power were the yacht standard for a number of years. By the latter half of the 20th century, many yachts were still auxiliaries, but the majority were solely power yachts containing gasoline or diesel engines.

During the last decade of the 19th century there was a push in the manufacture of more sizeable steam yachts. Notably among these was the Mayflower (1897) of 2,690 tons, that had triple-expansion engines, twin screws, and a compartmented iron hull, and was sailed by a crew of over 150. The Mayflower, purchased by the United States Navy in 1898, was the official yacht of the president of the United States until 1929 and saw active service for World War II.

As bigger and more dependable internal-combustion engines were created, many bigger boats started using them for power. The development of the diesel engine, using heavy oil for fuel, advanced in World War I. From the decade that followed, big power-yacht creation blossomed, hitting a climax in the Orion (1930) at 3,097 tons. During that period the biggest auxiliary yacht constructed was the four-masted, steel, barque-rigged Sea Cloud (1931) of 2,323 tons.

The construction of larger power boats lessened from 1932, and the trend from then was in preference of smaller, less costly boats. After World War II, lots of small naval vessels were traded by private owners for conversion to yachts. At the late 20th century, yachting has become a widespread loved activity enjoyed by thousands of yachtsmen individually manning and upkeeping their own small recreational boats. The popularity of yachts and owners has increased steadily, not only in the traditional areas along the beach but also on inland waterways and lakes.

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Proportional, Progressive, and Regressive taxes

Taxes can be differentiated by the impact they have on the allocation of income and wealth. A proportional tax is the kind that impinges the same relative liability on all taxpayers—i.e., in the case where tax liability and income increase in relative scale. A progressive tax is characterized by a larger than proportional growth in the tax liability in relation to the rise in income, and a regressive tax is recognisable by a less than proportional rise in the comparable burden. Hence, progressive taxes are seen as removing inequity in income distribution, whereas regressive taxes are found to result in increasing these inequalities.

The taxes that are usually regarded as progressive include individual income taxes and estate taxes. Income taxes that are initially progressive, however, may become less so in the upper-income categories—in particular if a taxpayer is permitted to lower his tax base by declaring deductions or by leaving out some income parts from his taxable income. Proportional tax rates if applied to lower-income demographics can also be more progressive if exemptions of a personal nature are declared.

Income measured over a given year might not definitely provide the most appropriate measure of taxpaying ability. For example, transitory rises in income might be saved, and during temporary declines in income a taxpayer might opt to finance consumption by taking from savings. So, if taxation is regarded alongside “permanent income,” it can be less regressive (or more progressive) than when made comparable with annual income.

Sales taxes and excises (excepting those on luxuries) are mostly regressive, because the spread of individual income consumed or spent on a specific good lowers as the rate of personal income is raised. Poll taxes (aka head taxes), nominated as a standard amount per capita, obviously are regressive.

It is complicated to term corporate income taxes and taxes on business as progressive, regressive, or proportionate, due to the uncertainty regarding the ability of businesses to shift their tax expenses (see below Shifting and incidence). This difficulty of nominating who bears the tax burden depends crucially on whether a national or a subnational (that is, provincial or state) tax is being considered.

In assessing the economic effect of taxation, it is important to distinguish between various concepts of tax rates. The statutory rates will include those nominated in legislation; commonly these are marginal rates, but for some cases they are median rates. Marginal income tax rates note the fraction of incremental income that is taken by taxation when income grows by one dollar. Thus, if tax liability rises by 45 cents when income rises by one dollar, the marginal tax rate is 45 percent. Income tax legislature often contain graduated marginal rates—i.e., rates that rise as income increases. Heavy analysis of marginal tax rates must review provisions other than the formal statutory rate structure. If, for example, a particular tax credit (reduction in tax) decreases by 20 cents for each one-dollar growth in income, the marginal rate is 20 percentage points higher than nominated by the statutory rates. Since marginal rates signify how after-tax income is changed in response to changes in before-tax income, they are the important ones for appraising incentive effects of taxation. It is even more complicated to know the marginal effective tax rate to apply to income from business and capital, as it may rely on considerations such as the structure of depreciation allowances, the deductibility of interest, and the provisions for inflation adjustment. A basic economic theorem determines that the marginal effective tax rate in income from capital is nothing under a consumption-based tax.

Average income tax rates determine the fraction of total income that is required in taxation. The pattern of average rates is the one that is necessary for appraising the distributional equity of taxation. Under a progressive income tax the average income tax rate rises with income. Average income tax rates usually increase with income, both because personal allowances are granted for the taxpayer and dependents and due to that marginal tax rates are graduated; on the flip side, preferential treatment of income received predominantly by high-income households might dwarf these effects, producing regressivity, as displayed by average tax rates that lower as income grows.

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