Tents and Marquees

marquees-pavillion-3Event Tents, such as wedding tents are used when you want to make a fantastic outdoor scene. They are generally structures installed at a location for a period of time.

Why A Tent?
Commercial Tents are used as protection from the sun, rain or a gathering place. They can make a stunning and creative atmosphere for any event.

Tent Rentals
Tents can be rented or leased for a day, a weekend, weeks, months, etc. For one or two day events, the Tents are usually installed a few days before the event, depending on scheduling and weather, and remain until a few days after the event. Many rentals are quoted for the entire week, allowing for time to set up and design the interior and exterior. Some Tents are built for exceedingly long-term events and have been installed and remain installed for years.

What Kind of Tent Should I Rent?
Tent rental companies come in all sizes – from small-sized companies with just a few Tents to exceedingly large-sized companies – carrying dozens of several sizes and styles of Tents. Some general rental companies rent from tent rental companies to accommodate their client’s needs.

You may know you want to use a standard Tent for your event, or your event planner may already have in mind to use a Tent. You have options! There are lots of other fantastic
structures and Tent styles out there. Some are unique and make a statement of their own. Ask the rental company you’re working with for a list of the type styles they have on hand.

Usually, the different types of Tents available in most companies are (the names vary depending of the company):

Folding Tents Easy and fast to use and always in demand. Very popular, because usually is the less expensive tent. Fast, flexible, cost effective and long lasting.

They are used by:

  • Corporate brands across most industries
  • Government & Council buyers
  • SME business marketers
  • Franchisees
  • Agricultural exhibitors
  • Emergency services & community groups
  • Folding Tents create brand exposure opportunities.
  • You can reach your audience at the right time, in the right place with the right message.

Inflatable Tents An exciting and lively alternative Tent. Easy & fast to set up. Be sure they have removable printed roof because in that way you can share the investment with other licences.

What Size Tent Will I Need?

The size of Tent depends on a few factors:

1. The number of guests you expect
2. Layout or seating arrangements or the style of event:

* Reception with what type of tables?
* Speaker engagement with what type of seating?
* Will you need a dance floor?
* Will you need display areas for your products?

If you are interested in a Tent, you can expect to need about 2,000 – 2,500 square feet for 200-seated guests. That could mean a 40 x 60 size Tent (Always ask the Tent rental vendor directly and they’ll give you the best dataabout the size of Tent you’ll need).

Therefore, the key rule is; know what you are going to use your tent for. The choice of tents is astounding, almost on par with the choice of cars that you can buy.

So if you need a tent for the family BBQ, for example, your needs are fairly rudimentry
and your budget may be tight. Look for cheap tents that offers a waterproof Polyester roof and a decent warranty for under $600.

If you need a tent for a school or sports club you will need a diverse range of sizes, and colours. Most plain colour Tents s range between $995- $2900. If you are keen to advertise yourself, you can have your names printed for around $150-$300. Printing logos usually cost a little more.

In the last 5 years, portable Tents have become important to businesses for their marketing. The key need for these buyers is a prominent and identical reproduction of their logo. Sign written or printed Tents can be as dull as a website address or they can be a design masterpiece.

Remember, if it is for commercial purposes, the aim is to build awareness of your company with your printed Tent. Printed corporate Tents range in price from $1500- $4000. Good ones will really catch your eye.

Once you have decided on what sort of buyer you are and how you are going to use your Tents, a good Tents company will offer you a choice of frames, a warranty of between 3-5 years and help with designing the printing-if you need it.

For more information about tents, contact Extreme Marquees. We have a range of cheap tents, for all sorts of home and business applications.

New Zealand’s Top Holiday Cities

New Zealand has a majestic array of beautiful landscapes. Like huge mountain ranges, majestic coastlines, dense rainforests, deep fiords, snow capped mountains and steaming volcanoes. These scenic wonders have all made New Zealand an attractive destination for all kinds of holidays.

Awesome travel packages and holiday specials are available on quality accommodation in modern city hotels and luxurious wilderness lodges at discounted prices. Among the top holiday destinations in New Zealand, Queenstown, Christchurch and Auckland would definitely be there. Travel Online is a distinguished online specialist travel operator and provides fantastic tourist services for New Zealand. Travel Online provides an instant quote and booking service for accommodation in cities right across the country.

Queenstown
The international resort town of Queenstown is situated on the shoreline of Wakatipu Lake. This beautiful region is among the most picturesque locations on the globe. Throughout the year adventurous and exciting sports like jet boating, bungy jumping, and white water rafting take place. This town is the epicentre of the entire world’s bungy jumping activities too. With the advent of winter, the town gets transformed to an alpine wonderland with snowboarders and skiers from all corners of the world assembling at the annual Winter Festival.

There is constant demand for Queenstown Accommodation all round the year and Travel Online offers a select group of hotels best suited for New Zealand holidays. 1, 2, 3 or 4 bedroom apartments, with luxurious facilities, gyms, spas and fantastic views are available at various holiday retreats across the city. Larger apartments with more bedrooms, tennis courts, private jetties and fitness centres are also available at a higher price. Luxury complexes with studio rooms in the vicinity of cafes, bars, and restaurants are also found in Travel Online’ Queenstown Accommodation selection.

Christchurch
When choosing a place to stay in Christchurch look for hotels that give views over the wonderful Victoria Square, across the mesmerizing Avon River or towards the historic Anglican Cathedral. Situated on New Zealand’s South Island, this cosmopolitan city is always abuzz with fantastic festivals, shopping spots, theaters and art galleries. Hotels overlooking Victoria Square provide visitors with an insight in to the city’s English history.

Individuals accommodated in the vicinity of the Christchurch Cathedral will find hotel rooms with a Manhattan-style feel. Tradition and elegance are everywhere in these hotels along with a keen eye on service excellence. Huge bedrooms with full-fledged kitchen facilities are common, along with hi-tech conference facilities, resort-like leisure features like spas, saunas, gyms, and swimming pools. Many of these hotels provided by Travel Online are located in the vicinity of the Technology Park, the International Antarctic Centre, and the airport. Travelers who want to stay away from the hustle and bustle of the cosmopolitan life will find suitable accommodation in the magnificentcountryside surrounding the city.

Auckland
Auckland, also known as the City of Sails, is located in between 2 harbors and has more boats per person than anywhere on the planet. Within minutes a person has the choice of sailing away on yachts to isolated nearby islands, living the sweet life in the casino, surfing at winding beaches or tasting the exotic wines at local vineyards. Hotels come in stylish and comfortable studios, and spacious executive / marina suites. Travel Online caters to the tastes of corporate and business tourists and can beat any price seen on Auckland accommodation advertised. Auckland harbor is radiant, and is seen perfectly from atop Sky City and the surrounding accommodation.

Affordable and comfortable apartments are available for casual tourists, equipped with kitchens, laundries, and balconies to provide a fantastic holidaying experience. Visitors to Auckland adore visiting the Antarctic Encounter, which showcases the only penguins present in the sub-Antarctic region. More adventures include cage-bereft shark dives, scuba expeditions and snorkel safaris. New Zealand is waiting.

Travel Online has a wide range of Queenstown accommodation close to all the snow action and cosmopolitan Christchurch accommodation surrounded by all that theatre and art. For holidays in and around the water, Auckland accommodation is as good as anywhere in the world.

Repairing Flooded Carpet: A cheap job is a good job right? Wrong….

Don’t let an unprofessional 24 hour carpet cleaner show up to repair your carpets damaged by water. These are the signs you need to be wary of:

Overcharging. An inexperienced water restoration cleaner may load the job up with extra steps. E.g. using dehumidification for the damaged carpets when it is not needed.

Using the correct equipment. They sometimes hire equipment from hire businesses to dry the carpet. This is acceptable, but an established water damage technician will own all their equipment enabling a quicker response and hopefully a better value job.

Moisture metre. If they don’t have the proper moisture meter, they can’t know when the carpet is repaired. This increases the problem of mould growth in the future. Removal of the mould in future may be required.

Specialised. There are a lot of “Carpet Cleaners” in this industry who do repair jobs on the “side.” i.e. they aren’t the ones who deal with this type of job often. Be wary of them. Restoring a carpet is an art. Reinstalling carpets on the gripper strips has to be done by a professional, otherwise carpets can be damaged incontrovertibly.

You could be thinking, how do I choose a proper Flood Restoration techinician? Below I have selected some pointers to look for when you call around for a carpet flood damage business:

The size of their Yellow Pages advertisement: This can indicate how much repair work they get already. A full-size Yellow Pages ad slot can cost around $50 000. If they have paid for a bigger ad, you can at least have some assurance that they are established.

Where do they show in Google? The higher the rate in Google, the more click-ins there has been for the business.

What Qualifications do they have? The fundamental qualification they need is a IICRC qualification of Applied Structural Drying and Water Damage Restoration.

Do Insurance companies use them for carpet water damage jobs? This is a top indicator. If insurance companies source them, the business is likely to be good at their skill. Insurance companies often use the providers that grant them the top value for the fee.

How much Equipment do they have? They should own at least 100 Air movers. If they own this many, this probably means they have been in the game for some time. Our business took 8 years to own that many wet carpet drying air movers.

What kind of commitment can you get with them through a phone call? See if you can pin them down to a price for water extraction, water removal and initial inspection. If they don’t give you a rate for this in the least, you know they are not interested in serving you, so move on.

Response Time – Our Water Damage Brisbane-based business is premised to a 59 minute response time to water damage emergency. The repair needs to be attended to ASAP. Mould can come during a 24 hour period.

If you go by these tips you are sure to locate a Flood Damage Restoration technician who can do the job right.

If you have carpet water damage Brisbane, call us for flooded wet carpet drying. Brisbane storm season is approaching and you may need storm damage carpet cleaning. Brisbane and surrounding areas serviced.

Podiatry as a Career in Australia

As a practicing podiatrist in Brisbane, Australia, I am often asked by clients if podiatry would be a good career for a school leaver to enter. There are many things to recommend a career in podiatry including:

  • You can be self employed: This is a opportunity that is increasingly being denied to other health care providers such as optometrists and even GPs . Big Business controls a lot of health practices. Consider how often you see an independent optometrist these days – can they compete on price with the multinational chains?
  • Legal Issues: In Australia (unlike the USA where things are very different), podiatrists very, very rarely get sued . The nature of podiatry practice does not lend itself to accidentally harming one’s patients. Also, you never have to give your patients the bad news that their condition will be terminal.
  • Working Hours: Emergency call outs are very unlikely. This is great news for those among us who like their sleep uninterrupted.
  • Financial Reward: Whilst it is true that podiatry doesn’t pay as well as being a medical practitioner or dentist , the salary is generally commensurate with other allied health providers.
  • Instant Gratification: One of the most rewarding things about being a podiatrist is the instant gratification! People come in with pain and leave happy. You will consult on a plethora of bite-sized jobs each day, many with a cure you can provide immediately. From someone that has worked with unanimously grumpy customers in a past career, believe me when I tell you, it makes the day much more rewarding when people leave you smiling.
  • Philanthropy: Podiatry will allow you a great deal of opportunity to help eliminate the suffering of your fellow human beings.
  • Self – Determination: Podiatry affords a practitioner the power to determine their own course of action for the benefit of their patients. This is unlike a career in nursing for instance where one acts under the instruction of a doctor.
  • Clear Job roles: The only people who can work as a podiatrist are those with a podiatry degree . The clear roles that this defines relieves the need to find your ‘niche’ after university – as someone with a more generic Bachelor of Science degree might need to do.
  • Like to travel? There are many places in the world that do not produce their own podiatrists including Tasmania, the Northern Territory, all of Asia and all of the Middle East. If you want to work around the the world, Australian podiatrists can gain employment in any Commonwealth country and are particularly in demand in Singapore, Egypt, United Arab Emirates and other far flung fields.
  • Variety: In any given day, a podiatrist will see a great range of complaints. There might be an ingrown toenail or two, a painful corn, a sporting injury, some sacroiliac pain and at least a couple of painful plantar fascias. The key to being a good podiatrist is to bea good problem solver. Every patient is an individual with a unique problem requiring a well considered solution.

How do you qualify as a podiatrist ?

To qualify as a podiatrist requires six Australian Universities:

  • Curtin University
  • La Trobe University
  • Charles Sturt University
  • Queensland University of Technology
  • University of South Australia
  • University of Western Sydney.

Last year, the entry score for the QUT was OP 8.

Stephanie Cosgrove graduated as a podiatrist from QUT in 1990 and with a Master’s degree in Applied Science (Podiatry) in 1996. Since 1991, she has worked in private practice as a Podiatrist Brisbane. She received three university prizes during her studies, including the award for excellence in design and manufacture of orthotics. Brisbane has been the site of her private practice since 1991 which has grown to four locations and eleven staff. If you want to Walk Without Pain consider a visit to Brisbane’s most innovative podiatry practice today. Call for an appointment now on 1300 A1 Feet.

Eight Steps to Great Web Design

Take control of getting your site actualized by a developer and understand the process it will save you money and get you a site that actually works the intended purpose!

1. Comprehending your business and how you are currently positioned in your market.
In order to create a site that truly meets your requirements; you first need to have a full knowledge of your business including your products, and/or services and more importantly their market position. You then have to consider how you want to explain your business and what it offers in 7 seconds or less. Sounds impossible? Well that is the average time that a user will consider the point “is this site I searched for?”.

2. Budget and estimation
Have a budget in mind and don’t be afraid to let the developers know what it is. In saying this: BE REALISTIC, $500 will never see a great web site created, nor will they be anything left in the bank to market it.

3. The creative process
Be loaded with example sites and more importantly the elements of the site you like so they can acquire an understanding of what you would like to see on your site and also what you find frustrating about other sites. This will construct a good profile and analyze not only what type of site to actualize for you but your tolerance to colours, animations, layouts etc. for your requirements which will allow for efficient development. The more interaction and information you give them in the beginning the more time you will save everybody in the long run by becoming what you want 1st time round. Check with the designers on how many rounds of changes come with the contract, most will allow for a total conceptual redesign only once and 2 rounds of changes after that.

4. Production and Content
After the home page design is created, the developers will more than likely take the general layout of this concept and then create the inner page template. It is this template that will be repeated for most of your pages for your site.
Present your content in a pre-proofed word processed document; don’t get too creative with the document fonts etc. as these will not be preserved when the content is copied into the code of the site. It is suggested that you do use bolding, underlining, headings and sub heading though ,as these highlights are transferred into the site and are crucial later on in not only interacting with the reader but for Search Engine Optimisation.
One last tip for content; formulate a decent amount of content but formulate it in a way that a reader may acquire a summary of what you are trying to present across in the 1st couple of paragraphs and an image or to. The rest of the paragraphs that get into finer details ARE FOR GOOGLE !

5. Development Programming and CMS
If your website contains Content Managed Areas (CMS) or has any other dynamic sections the developers will wrap your design around a content management program such as Joomla or Drupal or they may have a custom built system. Make sure that you get to see how the CMS system works on another site they have developed or an example site they may have. You need to know that you can use and know the system when your site is complete.

6. Testing and training
We work closely with the developers to test your site especially if there are any CMS or special programs that have been made for you. You can guarantee if it is has just been written for you then it will not work 100% first time round. This is a where things can get ugly in the process you must understand the way the program works and test it as if you were normal website user. If it doesn’t make sense to you, chances are it won’t make sense to your audience. Make sure you test your website on more than just your browser, try to test it on Internet Explorer, Firefox and Safari. All of these browsers are avialable on the internet for free!

7. Launch – going live
When the developers are ready to put your site live make sure you have finished the above testing step until you are happy that this website is the best representation of your business / product it can be. Remember even though you can change things after going live it is still a poor reflection on your business if there are spelling mistakes or broken images when you launch.

8. Marketing
There is little point in having a website if nobody visits it, make sure as part of you contract you have considered search engine optimisation and or search engine marketing as part of your website build. This is the absolute most important factor of the whole process. If you are the only one looking at your site then you are in trouble.

Remember Search Engine Optimisation is about 30% Onsite (getting your site correct for Search Engine to index correctly) and 70% Promotion. Any developer who tells you otherwise hasn’t been in the industry too long.

For more information about web design Brisbane, contact Web Site Blue. Our web designers understand marketing as well as design.

Tips to Creating a New Business Logo

A logo is a crucial step to creating a business. It is the face of your business. And like your face represents the tone of your business, indicates the service and reveals the professionalism or lack there of.

People spend a lot of money on the creation of their logo and walk away with no artwork files. Then a couple months down the track when they require to put signage on their new building they cannot track the design studio down that created the original logo for them and so incur costs to have it recreated. This is unnecessary and may cause obstacles when trying to recreate the logo exactly as done originally.

We have created some basic tips you for to think about when creating a logo. Hopefully these will help you from experiencing any future obstacles.

Tip 1
First things first – you need to decide if you would like your logo to have an accompanying icon. It is hinted that if your service or product name is not in your business name then perhaps an icon will assist in getting a clear message across to your target audience.

An icon can add an extra element to your branding in that you could use the icon on its own on collateral where perhaps you are looking for a more illustrative finish without losing recognition.

A perfect example of this is the well-known and executed Nike logo.

Tip 2
Colour can be an extremely important decision as it not only could change the output costs but can also limit your output use. Consider the end result and what you will be bringing your branding onto in the future. Make sure your designer is aware of this as they should design accordingly.

Tip 3
Ensure you get a back up disk of your logo as a master file and make sure that it includes all the files needed for the different printing formats.

Creative software updates frequently and some programmes become obsolete. Confirm you have a copy of your logo as a PDF – with the text converted to curves.

Tip 4
Using images in your logo is not very easy to arrange. For example it is difficult to reverse into black and white. Images also have limitations when it comes to size – they can only be reproduced to a certain size before they start pixilation.

Tip 5
Using gradients in your logo is not recommended. This too can have limitations when it comes to output for ie: gradients are hard to reproduce when embroidering fabrics.

Tip 6
Assure sure the font is legible. Some logos need to be reproduced on small pieces of collateral ie: post stamps. It is important that in this case the text is
legible.

Tip 7
Assure that you acquire a copy of your logo in CMYK high resolution 300 dpi (for printing use) and RGB 72 dpi(for web use).

Tip 8
It is important to have a style guide of your logo. It will clearly show you how to use your logo so it looks exactly the same every time it is reproduced. This allows you to keep your corporate image consistent.

Tip 9
Make sure that you get a letter from the design studio declaring that you own the copyright to your logo.

If you follow these tips then not only will you receive a well-designed logo but you will also own the artwork. And when it comes to reproducing your collateral you will be doing it the most cost effective way.

For logo design Brisbane and web design Brisbane, contact Bydaughters today for a free two hour consultation.

How to Create a Style Guide

How many times have you commissioned business cards to print and procured yet another version of your corporate colour? Ever been frantic to see your advert in the latest newspaper and then noticed that the crucial tag line is nowhere to be found or your logo has been ruined.

There is only one way to thwart this from happening and that is to set up a style guide. Not only will a style guide assist you conduct the reproduction of your logo – it will also help you extend your brand recognition – which many argue is one of the strongest selling tools.

We have placed the below steps together for you as a starting point.

Step 1 : Mark the audience for your Style Guide. Is this for staff to put to work in-house or is this for suppliers and contractors to refer to?

Step 2 : Outline what your output uses are. This is important because you will need different logos and file formats for example, black and white publication adverts in comparison to vehicle graphics.

Step 3 : Define the tone for the copy and content required. For example you may wantcopy rules for printed content and then copy rules for website content.

Content rules cover all punctuation rules and how to refer to the business and team.

Step 4 : Make certain you layout all the design templates so it is clear how and where the logo and branding sits on all the different pieces of collateral that may be reproduced.

Step 5 : Make certain to take into account any contributing logos or logos of business that are linked with you. It’s also important that you mail a copy of the layout to these companies to guarantee they approve the layout of their logo as they too may have their own Style Guide and hierarchy layout rules.

Step 6 : Assure that grammar, spelling and contact details are correct.

Step 7 : Insure that when suppliers are using the Style Guide they understand~know~discern~apprehend} that a proof needs to be dispatched~sent~mailed~commissioned}to you to be confirmed as correct.

Make your Style Guide finished and as established as possible. Then have it saved in an email friendly file format and have a couple printed. Once this is done we strongly suggest a training session – whereby your design studio comes in and trains your staff on how to work the Style Guide and most importantly your brand.

For graphic design Brisbane, logo design Brisbane and web design Brisbane, contact Bydaughters today. We help your brand build business.

Projectors: LCD Verses DLP (The downfall of DLP technology)

The typical question heard when looking for a new projector for the home, office, or classroom is: should I buy an LCD projector or a DLP projector? LCD, which stands for ‘liquid crystal device’ and DLP, an acronym for ‘digital light processing’ are the two top projector imaging technologies. With so many different brands and different models available, it can be difficult for the buyer to make a decision between those technologies. It comes down to the fact that LCD projectors give better image quality and colour accuracy. The next paragraph explains why DLP projectors struggle with bringing up an equal grade of image quality.

Think of a set of blinds in your room covering your bedroom window. By pulling a rod you can have the shutters open or closed, depending on if you want to let light in or not. That is exactly how an LCD projector works. Each pixel functions like a single shutter on a set of blinds to either allow light through or to block it. DLP on the other hand is formed of millions of microscopic mirrors or ‘pixel elements’ as experts like to call them. Each pixel element functions to either reflect light or block it.

How the light source is processed from the time the projector is switched on to when the picture reaches your screen is vitally significant for image quality, brightness and colour accuracy. LCD projectors direct white light from the lamp by separating it into red, blue and green components, by three mirrors which transfer the coloured light to 3 stand alone LCD panels. The 3 LCD panels form the elements of the image by switching each pixel on and off. The pixels are then projected in a glass prism to send the projector image. Something important to remember about LCD projectors is that all three colours are delivered onto your screen at the same time. The way a DLP projector functions is very different and even the produced image shows up is not the same. With DLP, white light from the lamp is sent through a rotating colour wheel with transparent red, blue and green segments, at speeds up to 11,000 rpm/s. This approach to making an image casts a sequence of red, blue and green light. The millions of micro mirrors as mentioned above reflect the coloured light on the pixels to create the image elements. The elements of the image are projected in sequence on the screen, one colour at a time. The viewer’s eye will then draw each coloured element of the image into the single complete image. Using LCD projectors, all colours are available all the time to form top brightness and superb colour accuracy. In DLP, just one colour is available at a time, and so resulting in lower colour brightness and accuracy. Some DLP developers have put a white segment in the colour wheel to improve brightness overall, but this further lessens colour accuracy.

I find in forums all the time that DLP has a higher contrast ratio and therefore must be superior quality. For those who don’t know, the contrast ratio is a measure of a display system defined as the ratio of the luminance of the brightest white to that of the darkest black that the projector is able to produce. DLP projectors do offer high contrast specifications as compared to most LCD projectors. Initially, this must be an advantage, however, in reality, the true black level is determined by the ambient light in the room while the projector is in use. Do not be duped by contrast specifications on websites and in brochures.

When the content you wish to project needs moving images, DLP projection technology also has image imperfections, or ‘artifacts’. The most often seen artifact that a DLP projector shows with moving images is colour break up. Colour break up is unavoidable in DLP systems because moving images change between the time red, blue and green colours are displayed. LCD projectors do not have this characteristic because every colour is sent at the same time. DLP builders have created 3DLP solutions using 3 chips to answer the colour break up artifacts, but the price of these projectors make them almost impossible for the large part of businesses and consumers.

Another differentiation between LCD and DLP is how they balance for the refractive qualities of light. Think back to high school science, and recall when they taught you how various colours of light refract different amounts when shone through the same lens. The problem with DLP projectors is that they take the one same panel for the same lens to project Red, Blue and Green. All 3 colours are obviously different and refract light differently. Often with a DLP projector, some extra yellow colour will appear above and an extra blue will come up below an image of something as simple as a single black line. In building LCD projectors can be adjusted to reduce these effects on the projected image, as each colour is processed on a separate LCD panels.

The sole actual benefit (excluding price) with taking a DLP projector is its smaller total size and weight. However, this is only relevant with regard to mobility and has to be traded off against the image superiority of LCD projectors. If the outcome of the picture quality is important to you, then the solution is a no-brainer. Go with an LCD projector! LCD projectors will constantly produce bright, colourful images with fewer image imperfections. If you want to ask more about LCD technology in more detail, have a look at this spectacular resource website: Explore 3LCD. If you have any other questions, jump onto Projector Central and send me an email.

Jonathan King is the sales and marketing manager for Projector Central, Australia’s premier online shop for projectors. Brisbane-based, Projector Central has been serving Australia for 15 years. For data projectors in Brisbane and Interactive Whiteboards, contact Projector Central today.

Yachting and Yacht Clubs

As the Dutch came to dominance in sea power during the 17th century, the first yacht became a pleasure craft used first by royalty and secondly by the burghers for the canals and then in the protected and unprotected waters of the Low Countries. Yacht racing was incidental, borne from private matches. English yachting originated with King Charles II of England during his exile in the Low Countries. On his restoration to the English royalty in 1660, the city of Amsterdam presented him with a 20-metre (66-foot) leisure boat with a beam (maximum width) of 5.6 m (18 feet), which he called Mary. Charles and his brother James, the duke of York (James II, ruled 1685–88), built additional yachts and in 1662 raced two of them from the Thames, from Greenwich, to Gravesend, and back, on a £100 wager. Yachting rose as classy for the affluent and royalty, but after that period the fashion did not last.

The first yacht club in the British Isles, the Water Club, was started around about 1720 at Cork, Ire., as a cruising and unofficial coast guard organization, with large naval panoply and rigour. The closest thing to racing was the “chase,” when the “fleet” pursued an imaginary enemy. The club went on, for the large part as a social club, until 1765, and in 1828, when conglomerating with other societies, it became the Cork Yacht Club (later the Royal Cork Yacht Club).

Yacht racing was first seen in some stipulated manner on the Thames in the mid-18th century. The duke of Cumberland founded the Cumberland Fleet for Thames racing in 1775. When George IV came to sovereignty in 1820, it came to be called the Fleet to His Majesty’s Coronation Sailing Society. The Thames Yacht Club seceded following a racing dispute, to become the Royal Thames Yacht Club in 1830. The first English yacht organisation had been formed at Cowes on the Isle of Wight in 1815, and royal funding made the Solent – the strait between the mainland and the Isle of Wight – the continued setting of British yachting. The association at Cowes became the Royal Yachting Club, also at the rise of George IV. Each member was required to have boats of at least 20 tons (20,321 kg). Sailing tests for large bets were held, and the social life was wonderful. Eventually Royal Yachting Club boats grew in size to more than 350 tons.

In North America, yachting began with the Dutch in New York in the 17th century and continued when the English gained control. Sailing was mostly for pleasure and rose to its apogee in George Crowinshield’s Cleopatra’s Barge (1815), which traveled on the Mediterranean Sea and created a minimum of luxury and elegance for the later yachts in the area from the late 19th century. The first enduring American yacht group, the Detroit Boat Club, was started in 1839. In 1844, John C. Stevens founded the New York Yacht Club aboard his schooner Gimcrack.

Kinds of sailboats
The first sailing yachts followed the lines of such naval craft as brigantines, schooners, and cutters from the 17th century until the second half of the 19th century. The style of sizeable yachts was originally greatly impacted by the success of America, which was drawn by George Steers for a syndicate started by John C. Stevens, and it was the boat for which the America’s Cup (q.v.) found its namesake after its success at Cowes in 1851. Early yachts were not designed and manufactured in the modern sense, with only a model used. Not until the later half of the 19th century did what was called naval architecture come into action. Not until the 1920s did the employment of the science of aerodynamics do for the structure of sails and rigging what science had previously done for hulls.

Because nearly all sailboats had to be individually custom-built, there arose a need for handicapping boats before the one-design class boats were made. Therefore, a rating rule came into being, which is found in the International Rule, accepted in 1906 and amended in 1919. In the present day, one of the fastest flourishing areas in sailing is that of one-design class boats. All boats in a one-design class are manufactured to the same specifications in length, beam, sail area, and other aspects (for an example of a two-person sailboat, see illustration). Racing for such boats can be held on an even basis with no handicapping required. A prime example is the standard International America’s Cup Class adopted for yachts in the 1992 America’s Cup race.

For the time that yachting was done primarily for the aristocracy and the wealthy, money was no problem, and the size of boats grew, in both length and weight. The ascendancy and preference of smaller craft came in the latter half of the 19th century out of the sailing of the Englishmen R.T. McMullen, a stockbroker, and E.F. Knight, a barrister and journalist. A voyage around the world (1895–98) led single-handedly by the naturalized American captain Joshua Slocum in the 11.3-metre Spray made plain the value of small boats. Later in the 20th century, notably after World War II, smaller racing and recreational craft became more common, down to the dinghy, a favourite training boat, of 3.7 m. In the late 20th century, craft of less than 3 m were sailed single-handedly across the Atlantic Ocean.

Kinds of power yachts
After the decade 1840–50, during which steam was set to replace sail power in market vessels, the steam engine, and later the internal-combustion engine, were favoured increasingly in leisure boats. Bigger power yachts were furthered to a high standard, and long-distance sailing became a favoured pastime of the rich. The first power yachts were paddle-wheel boats; they then gave rise to those powered by the wholly submerged screw or propeller type of propulsion. As in the case of naval and merchant vessels, auxiliaries possessing both sail and power were the yacht archetype for a number of years. By the second half of the 20th century, many yachts were still auxiliaries, but the larger part were exclusively power yachts containing gasoline or diesel engines.

In the last decade of the 19th century there was a push in the construction of bigger steam yachts. Conspicuous within these was the Mayflower (1897) of 2,690 tons, with triple-expansion engines, twin screws, and a compartmented iron hull, and was manned by a crew of over 150. The Mayflower, bought by the United States Navy in 1898, was the official yacht of the president of the United States until 1929 and saw active service for World War II.

As larger and more dependable internal-combustion engines were produced, many big yachts began using them for power. The establishment of the diesel engine, with heavy oil for fuel, advanced from World War I. In the decade following, bigger power-yacht building grew, climaxing in the Orion (1930) at 3,097 tons. From that period the best auxiliary yacht built was the four-masted, steel, barque-rigged Sea Cloud (1931) of 2,323 tons.

The building of bigger power craft declined in 1932, and the fashion thereafter was for smaller, less pricey boats. Following World War II, lots of small naval vessels were bought by private owners for conversion to yachts. By the late 20th century, yachting had become a globally popular competition enjoyed by thousands of yachtsmen individually owning and maintaining their own small pleasure boats. The amount of craft and sailors has increased steadily, not only in the traditional places by the seacoasts but also on inland waterways and lakes.

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Proportional, Progressive, and Regressive taxes

Taxes are differentiated by the impact they have on the placement of income and wealth. A proportional tax is a tax that applies the same relative requirement on all taxpayers—i.e., where tax liability and income increase in relative scale. A progressive tax is characterizable by a greater than proportional increase in the tax liability relative to the rise in income, and a regressive tax is recognisable by a less than proportional rise in the comparable liability. Hence, progressive taxes are regarded as reducing inequalities in income distribution, whereas regressive taxes can have the result of an increase in these inequalities.

The taxes that are generally believed to be progressive include individual income taxes and estate taxes. Income taxes that are initially progressive, however, could become less so within the upper-income group—particularly if a taxpayer is able to lessen his tax base by claiming deductions or by leaving out some income elements from his taxable income. Proportional tax rates if applied to lower-income groups could also be more progressive if such exemptions of a personal nature are claimed.

Income measured over the period of a given year may not absolutely come up with the most appropriate measure of taxpaying requirements. For example, transitory rises in income might be saved, and during temporary declines in income a taxpayer could opt to pay for consumption by taking from savings. So, if taxation is regarded alongside “permanent income,” it should be less regressive (or more progressive) than when held in comparison with annual income.

Sales taxes and excises (with the exception of luxuries) tend to be regressive, because the portion of own income consumed or spent for specific goods lowers as the level of personal income is raised. Poll taxes (also called head taxes), calculated as a set amount per capita, obviously are regressive.

It is complicated to dictate corporate income taxes and taxes on business as progressive, regressive, or proportionate, because of the lack of certainty regarding the ability of businesses to shift their tax expenses (see below Shifting and incidence). This difficulty of nominating who bears the tax burden rests fundamentally on whether a national or a subnational (that is, provincial or state) tax is being determined.

In assessing the economic purpose of taxation, it is relevant to distinguish between several points of tax rates. The statutory rates include those dictated in legislation; generally speaking these are marginal rates, but in some cases they are mean rates. Marginal income tax rates denote the fraction of incremental income that is taken by taxation when income is increased by one dollar. Hence, if tax liability rises by 45 cents when income grows by one dollar, the marginal tax rate is 45 percent. Income tax legislation often contain graduated marginal rates—i.e., rates that increase as income grows. Careful analysis of marginal tax rates need to consider provisions other than the formal statutory rate structure. If, for example, a particular tax credit (reduction in tax) declines by 20 cents for each one-dollar rise in income, the marginal rate is 20 percentage points more than indicated by the statutory rates. Since marginal rates specify how after-tax income is changed in response to changes in before-tax income, they are the necessary ones for assessing incentive effects of taxation. It is even more difficult to nominate the marginal effective tax rate applicable to income from business and capital, because it may rely on considerations including the structure of depreciation allowances, the deductibility of interest, and the provisions for inflation adjustment. A basic economic theorem determines that the marginal effective tax rate in income from capital is nil under a consumption-based tax.

Average income tax rates signify the percentage of total income that is required in taxation. The pattern of average rates is the one that is relevant for appraising the distributional equity of taxation. Under a progressive income tax the average income tax rate grows with income. Average income tax rates commonly increase with income, both because personal allowances are provided for the taxpayer and dependents and also due to that marginal tax rates are graduated; on the other side of things, preferential treatment of income received predominantly by high-income households might dwarf these effects, forcing regressivity, as signified by average tax rates that decrease as income increases.

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